A New Name
TEAL becomes Air New Zealand
As technology marched on, new possibilities abounded and the board of TEAL could see a period of expansion lay ahead. But before embarking into international markets, a name change was in order. The name Air New Zealand was chosen to identify the airline more closely with New Zealand and encourage tourism by promoting our country to the world.
The official change of name came into effect at midnight on 31 March 1965, but in order to transition without confusion the name TEAL was used in a subsidiary role and slowly phased out over 12 months.
The Pacific in Vogue
In 1963 TEAL captured the attention of fashion-lovers, with a spread in American Vogue magazine as part of a giant promotion of the Coral Route to launch US fashion house Handmacher's new “Coral Line” of women's clothing. The airline flew top New York model Margot McKendry and a production crew around New Zealand and the tropical islands on the Coral Route to show off the garments against an authentic South Pacific setting.
Not long after the DC-8 was added to Air New Zealand's fleet, Los Angeles became one of the airline's major routes and this was reflected strongly in the advertising of the time, along with frequency and fares, to entice passengers aboard.
1960s On Board
Beatlemania travels south
TEAL brought a number of celebrities to New Zealand during the 60s, but the Beatles generated a whole new level of excitement.
When the Beatles stepped out of a TEAL aircraft at Wellington Airport in 1964, the crowd went wild. It was unlike anything New Zealand had ever seen. Their tour went down in history as one of the defining events of the decade.
During the space and aviation-crazed 1960s, TEAL established itself as a full member of the jet era, adding DC-8 jets to the fleet in 1965. The DC-8 was a massive step up in terms of technology. It meant Air New Zealand could fly to the US, Singapore, Hong Kong and beyond. This transformed Air New Zealand from a small trans-Tasman and Pacific Island service into an international airline.
The 60s became a decade of rapid growth, made possible by the new jets with their increased range and capacity. In the years between 1963 and 1967, Air New Zealand doubled its staff, passenger numbers increased from 102,341 to 231,709, and the distance flown grew from 224 million to 636 million kilometres.
The decade of Dior
The 1960s saw big changes in fashion and in 1961, TEAL's hostesses became the first in the world to have a uniform designed by Christian Dior. The new wardrobe was described as "tailored, elegant and timeless with a new level of sophistication and style". Hostesses later changed into caftans in four colours - turquoise, watermelon pink, lilac and strawberry - with a stylised hibiscus motif to celebrate the South Pacific market. Then in 1969, Jennifer Mann, an Air New Zealand Auckland Airport Traffic staff member designed a new uniform more practical for the front-line ground staff. In 1966 NAC brought in the Golden Cloud uniform with Colman's mustard pot hats design by Babs Radon of Auckland.