Fanatical

As New Zealand’s national airline, we’re in an excellent position to promote and support influential Kiwis who need a bit of help reaching their goals. Whether we’re getting behind sportspeople, wine experts or artists, we’re committed to showcasing a variety of our country’s people and events.

But it’s not just individuals and events that Air New Zealand assists.  We also provide philanthropic support to a number of organisations, with a focus on national charitable organisations that support children in need, and those whose aim is to preserve New Zealand’s natural environment.

Air New Zealand considers sponsorship of national and international events or organisations which provide Air New Zealand the opportunity to:

  • Communicate our brand values and attributes to our target audience
  • Increase awareness of New Zealand as a visitor destination and Air New Zealand as the airline of choice to travel to New Zealand in key inbound tourism markets
  • Generate revenue for Air New Zealand and stimulate demand for travel outside of peak periods of demand

Our sponsorship portfolio reflects our business and marketing objectives, with a focus on events or organisations that:

  • Are distinctive to New Zealand and reflect Air New Zealand’s position as New Zealand’s national carrier
  • Are relevant to our broad customer base – both in New Zealand and in our key tourism markets (China, North Asia, Australia, Japan, North America, United Kingdom and Europe)
  • Communicate our brand values:
    • Welcome as a friend
    • Share your New Zealand
    • Can do
    • Be yourself

To submit a sponsorship request, please email SponsorshipManager@airnz.co.nz

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